Back to search

Merkle

3 contracts won£442,100 total value

Every public sector contract Merkle has won, with the buyer, value and end date for each. When these contracts approach their end date they usually return to the market. Business predicts when, follows Merkle for you, and alerts you the moment a renewal goes live.

Where they win

The sectors, tender types and buyers where Merkle wins most often.

See every live public sector tenders and find your next contract before they do.

See all UK contract awards.

Sectors

IT & Software3
Data & Digital Services1

Top Buyers

British Tourist Authority t/a VisitBritain/VisitEngland
1 contract
£116,100
Department for International Trade
1 contract
£36,000
Department for Work and Pensions
1 contract
£290,000

Awards(3)

Sort:

BTA2177 - Analytics 360 with GA4 Properties

British Tourist Authority t/a VisitBritain/VisitEngland
Birmingham
£116,100
Awarded 18 Feb 2026
Ends 29 Feb 2028

Google Analytics Software

Department for Work and Pensions
Blackpool
£290,000
Awarded 27 Feb 2023
Ends 29 Feb 2024

Google Analytics 360 from Merkle

Department for International Trade
London
£36,000
Awarded 1 Feb 2023
Ends 31 Jan 2024

Know when Merkle's contracts come up for renewal

Business predicts when each of these contracts is due to be re-tendered, follows Merkle for you, and alerts you the moment a renewal goes live, so you can bid before the incumbent locks it in again.

Why track Merkle?

Merkle is an active supplier to UK public sector buyers. Their contract history is one of the clearest guides to where the work is: which authorities they serve, what those contracts are worth, and, most usefully, when each contract is due to end. A contract nearing its end date is an opportunity, because the buyer will usually run the work again.

How renewal tracking works

We aggregate Merkle's award notices from 600+ UK and Irish sources and read the end date on each contract. From those dates, Business predicts when each contract is likely to be re-tendered and, if you follow the supplier, alerts you the moment a matching tender goes live. That head start lets you speak to the buyer and prepare a bid before the incumbent is confirmed again.

What you can do here

  • Review the full history. Every contract Merkle has won, with the buyer, value and dates for each.
  • Spot upcoming renewals. Contracts approaching their end date are the ones most likely to reopen.
  • Track and get alerted. Follow Merkle and be notified when their contracts come up again (Business).
  • Benchmark and target. See which buyers rely on them and at what value, then focus where you can win.

Frequently asked questions

Where does this data come from?

Official UK and Irish contract award notices, aggregated from 600+ sources and updated daily.

Is the contract history free?

Yes. The full award history, values and buyers are free to browse. Predicted renewal dates, following a supplier and renewal alerts are part of our Business plans.

How do you predict renewals?

From the end dates and durations recorded on awarded contracts. A contract at or near its end date is a strong candidate to return to the market.