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Marketing, Advertising and Media Buying Services - Wirral Met College

Wirral Metropolitan College

Live
Confirmed tender
services
SME-friendly
VCSE-friendly

Key details

Contracting authority
Wirral Metropolitan College
Public authority - sub-central government
Region
Birkenhead
Delivery: North East England, United Kingdom
Contract value
£92,000ex VAT
£110,400 inc VAT
Deadline
25 October 2026
Enquiry deadline
20 October 2026(questions / clarifications)
Published
16 October 2026

Procurement

Contract period
16 November 2026 - 15 November 2027
1 year
Possible extension to 15 November 2028 · 1 year, 11 months in total
Extension terms: The College may extend the contract for a further 12 months, from 16 November 2027 to 15 November 2028, subject to satisfactory supplier performance, budget availability and the College's requirements. The extension is at the College's discretion and is not guaranteed.
Procedure type
Below threshold - open competition
CPV classifications
  • 79340000 Advertising and marketing services

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Description

Wirral Met College is seeking a supplier to provide marketing, advertising and media buying services to support student recruitment, raise awareness of the College and promote its courses.

The requirement includes campaign planning, media recommendations and buying, campaign delivery, monitoring, optimisation and performance reporting. Services may include digital advertising, paid social media, outdoor advertising, radio and audio advertising, and printed promotional materials and distribution, as detailed in the specification.

The contract will run for an initial 12 months, with an option to extend for a further 12 months at the College's discretion.

Bidders must complete the tender response workbook, including the Common Campaign Scenario and Pricing Response, in accordance with the specification and submission instructions. Tenders will be evaluated on quality (70%) and price (30%).

Contact

Address
Conway Park Campus, Birkenhead, CH41 4NT
Contact name
Lysa Hasler

Bid documents

Identifiers

Buyer reference
PR-2016-0085
Notice ID
097873-2026
OCID
ocds-h6vhtk-0786a7
PPON
PJHY-2638-YYXH

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External ID: fts-ocds-h6vhtk-0786a7 • Added 13 October 2026