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Tower Bridge Ticketing System

City of London Corporation

Awarded
services
SME-friendly

This tender has closed

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Key details

Contracting authority
Region
London
Delivery: London, United Kingdom
Contract value
£400,000ex VAT
Submissions closed
3 July 2023
Published
2 June 2023

Procurement

Contract period
1 March 2024 - 28 February 2030
6 years
Procedure type
Open procedure (above threshold)
CPV classifications
  • 48110000 Point of sale (POS) software package

What happened

City of London Corporation awarded this contract to Ventrata Ltd worth £329,230 on 19 Sept 2023. The contract runs until 28 Feb 2030.

Description

The City of London Corporation (the City) invites Tenders for the provision of the Tower Bridge Ticketing System.

Tower Bridge is a popular ticketed tourist attraction, welcoming around 800,000 visitors a year. Visitors purchase entry tickets in advance or at the ticket office on the day of their visit. Ticketing income is around £4m per year.

A new ticketing system is required which can manage.

  • Ticket sales (online and on site). Self-guided visits, tours and special events
  • Group tours
  • School bookings
  • Communicating with visitors
  • Reporting
  • API integration with travel trade providers

The requirements of the Tower Bridge Ticketing System are detailed in (Appendix A)" which relating to this ITT. It contains a summary of the most common needs, desired features, and requests of each area of the attraction, along with space for your responses. The selected vendor will be capable of providing all the services and any additional services listed in the Technical Requirements (Appendix A).

The scope of services should include all software, hardware, and services required to support the implementation (including training and user manuals), data migration, support, and ongoing development.

The duration of the contract is 5 years and will commence on the 1st March 2024, subject to the right of the City (at its sole discretion) to exercise its right to extend the Contract by up to 2 years. The maximum length of the contract is therefore 7 years.

The estimated value of the contract for 5 years is £345,000.

Full description

The City of London Corporation (the City) invites Tenders for the provision of the Tower Bridge Ticketing System.

Tower Bridge is a popular ticketed tourist attraction, welcoming around 800,000 visitors a year. Visitors purchase entry tickets in advance or at the ticket office on the day of their visit. Ticketing income is around £4m per year.

A new ticketing system is required which can manage.

  • Ticket sales (online and on site). Self-guided visits, tours and special events
  • Group tours
  • School bookings
  • Communicating with visitors
  • Reporting
  • API integration with travel trade providers

The requirements of the Tower Bridge Ticketing System are detailed in (Appendix A)” which relating to this ITT. It contains a summary of the most common needs, desired features, and requests of each area of the attraction, along with space for your responses. The selected vendor will be capable of providing all the services and any additional services listed in the Technical Requirements (Appendix A).

The scope of services should include all software, hardware, and services required to support the implementation (including training and user manuals), data migration, support, and ongoing development.

The duration of the contract is 5 years and will commence on the 1st March 2024, subject to the right of the City (at its sole discretion) to exercise its right to extend the Contract by up to 2 years. The maximum length of the contract is therefore 7 years.

The estimated value of the contract for 5 years is £345,000.

Awarded supplier

Supplier
Ventrata Ltd
Award value
£329,230
Award date
19 September 2023

Contact

Address
PO Box 270, Guildhall, London, EC2 2EJ

Identifiers

Buyer reference
tender_371284/1219918
Notice ID
eaf70b4a-3185-4679-8823-4be6275f112c-650083
OCID
ocds-b5fd17-89f67e5f-8ffd-4bd3-976f-f2305fdfbed9

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External ID: cf-ocds-b5fd17-89f67e5f-8ffd-4bd3-976f-f2305fdfbed9 • Added 4 October 2026