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AHDB Social Media requirements

AHDB

Awarded
services
SME-friendly

This tender has closed

The submission deadline for this contract has passed. There may be more active services tenders from AHDB, and hundreds more across the UK public sector.

Key details

Contracting authority
AHDB
other
Region
Coventry
Contract value
£5,000,000ex VAT
Submissions closed
22 January 2024
Published
16 April 2024

Procurement

Contract period
1 April 2024 - 31 March 2030
6 years
Procedure type
Open procedure (above threshold)
CPV classifications
  • 79340000 Advertising and marketing services

What happened

AHDB awarded this contract to Lux Illuminating Brands worth £5,000,000 on 23 Feb 2024. The contract runs until 31 Mar 2030.

Description

AWARDED CONTRACT - AHDB intend to procure a Contract for a successful Supplier/Agency for the provision of a Social Media partner to deliver its domestic, consumer facing 'always-on' social media activity, to help us creatively achieve our goals, whilst complying with legal obligations. The budget is variable due to the nature of the work and dependant on campaign activity throughout the duration of the contract.

Awarded supplier

Supplier
Lux Illuminating Brands
Award value
£5,000,000
Award date
23 February 2024

Contact

Address
Middlemarch Business Park, Siskin Parkway East, Coventry, CV3 4PE
Contact name
Sarah Waters

Identifiers

Buyer reference
CF-0283000D8d000003VQwdEAG
Notice ID
ee535f3e-1c83-4ad3-a28f-2e0ac8384a41-741305
OCID
ocds-b5fd17-d30c4d7d-dd8f-4458-bc40-fc75c29528be

Explore related tenders

External ID: cf-ocds-b5fd17-d30c4d7d-dd8f-4458-bc40-fc75c29528be • Added 3 October 2026