Creative Testing
Board of Trustees of the Royal Botanic Gardens Kew
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Key details
Procurement
- 79310000 Market research services
What happened
Board of Trustees of the Royal Botanic Gardens Kew awarded this contract to DECISION HOUSE LTD worth £10,950 on 29 Jan 2024. The contract runs until 15 Feb 2024.
Description
Delivery of ad creative testing research to evaluate three potential ads for the upcoming Marc Quinn Light into Life exhibition, in order to understand which one will drive the most visits and how might the ads be slightly improved to generate a better immediate response to book tickets online.
Framework information: RBGKEW882 Market Research Framework 2021 - 2024
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External ID: cf-ocds-b5fd17-64d5cb6d-c64f-4851-b500-ba3033077706 • Added 3 October 2026