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CP2343-23 Waste Marketing Service

Devon County Council

Awarded
services

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Key details

Contracting authority
Region
Exeter
Delivery: UKK43
Contract value
£750,000ex VAT
Submissions closed
23 October 2023
Published
14 September 2023

Procurement

Contract period
1 April 2024 - 31 March 2029
Initial 36 months, options to extend 24 months, total 60 months
Contract review date
6 January 2028
Procedure type
ITT
CPV classifications
  • 79340000 Advertising and marketing services
  • 90500000 Refuse and waste related services

What happened

Devon County Council awarded this contract to Rh Advertising worth £750,000 on 2 Feb 2024. The contract runs until 31 Mar 2029.

Description

Recycle Devon is a county-wide, waste communications and marketing campaign which represents a partnership of 10 authorities across Devon. The campaign commenced in October 2002 under the umbrella brand of 'Don't let Devon go to waste' and has contributed to Devon achieving a 55% Recycling rate and significant reductions in the amount of waste sent for disposal.

The awareness raising and education measures of "Recycle Devon" contribute to the County Council's and partner Councils' strategic aims to reduce waste, improve Reuse and Recycling and reduce the impact on climate change.

The aims of the campaign are to:

  • influence personal behaviour leading to more sustainable practice
  • minimise waste volumes
  • increase Reuse, Repair, Upcycling, Recycling and Composting

The services specifically delivered by this contract are the following, additional details can be found within the specification as provided with the procurement documents.

  • Annual Web Hosting
  • Monthly Search Engine Optimisation
  • A series of Ad Hoc Marketing Campaigns
  • Annual Market Research

The period of this contract is from 1st April 2024 until 31st March 2027

The Contract may be extended by a period or periods totalling a maximum further period of 24 months.

Full description

s Service will cover the administrative areas Devon County Council, Devon Districts and Torbay Council.

Recycle Devon is a county-wide, waste communications and marketing campaign which represents a partnership of 10 authorities across Devon. The campaign commenced in October 2002 under the umbrella brand of ‘Don’t let Devon go to waste’ and has contributed to Devon achieving a 55% Recycling rate and significant reductions in the amount of waste sent for disposal.

The awareness raising and education measures of “Recycle Devon” contribute to the County Council’s and partner Councils’ strategic aims to reduce waste, improve Reuse and Recycling and reduce the impact on climate change.

The aims of the campaign are to:

  • influence personal behaviour leading to more sustainable practice
  • minimise waste volumes
  • increase Reuse, Repair, Upcycling, Recycling and Composting

The services specifically delivered by this contract are the following, additional details can be found within the specification as provided with the procurement documents.

  • Annual Web Hosting
  • Monthly Search Engine Optimisation
  • A series of Ad Hoc Marketing Campaigns
  • Annual Market Research

The period of this contract is from 1st April 2024 until 31st March 2027

The Contract may be extended by a period or periods totalling a maximum further period of 24 months. Additional information: The authority reserves the right to cancel the procurement process at any stage. The

authority does not bind itself to accept the lowest or any tender, and reserve the right not to

award a contract. The authority reserves the right to award the contract in part, or to call for

new tenders should they consider this necessary. Economic operators remain responsible for

all costs and expenses incurred by them or by any third party acting under instructions from

them in connection with their participation in this procurement, whether incurred directly by

them or their advisors or subcontractors and regardless of whether such costs arise as a

consequence direct or indirect of any amendments to documents issued by the authority at

any time, or as a consequence of the cancellation of the procurement by the authority. For

the avoidance of doubt, the authority shall have no liability whatsoever to economic

operators or their advisors or subcontractors, for any of their costs, including but not limited

to those for any discussions or communications. Any contract(s) or agreement(s) entered

into as a result of this contract notice shall be considered as a contract(s) or agreement(s)

made under English law and subject to the exclusive jurisdiction of the English courts. If an

economic operator considers that any information supplied by it during this procurement

process is commercially sensitive or confidential in nature, this should be highlighted and the

reasons for its sensitivity as well as the duration of that sensitivity specified. Economic

operators should be aware that even where they have indicated that information is

commercially sensitive, the authority may disclose it pursuant to the Freedom of Information

Act 2000 in response to a request for information where such disclosure is considered to be

in the public interest. Please note that the receipt by any of the authority of any materials

marked 'confidential' or equivalent shall not be taken to mean that the authority accepts any

duty of confidence by virtue of that marking.

Tender documents are accessible via www.supplyingthesouthwest.org.uk . All expressions of interest are to be made via www.supplyingthesouthwest.org.uk. All questions or enquiries regarding the tender are to be asked via the messaging function within the opportunity through www.supplyingthesouthwest.org.uk

Additional information

1 extension option(s) available, 1 taken; up to 24 months in total

Taken: 24 months, from 2027-04-01, to 2029-03-31, Both Parties Signed the Extension Variation

Awarded supplier

Supplier
Rh Advertising
Award value
£750,000
Award date
2 February 2024

Contact

Address
County Hall, Topsham Road, Exeter, EX2 4QD
Contact name
Mr Jamie Heavens

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External ID: procontract-register-5f69fffc-5800-ee11-8123-005056b64545 • Added 1 October 2026