Contract for the provision of media and digital communication platform

Contract awarded via G-Cloud 14 Framework (RM1557.14) The Services to be provided by the Supplier are:

• Cloud digital communication platform (Lot 2: Cloud software):

omnichannel email, SMS and WhatsApp campaigns, single send, split-test, date-driven and recurrent campaigns, drag and-drop Smart Editor with template/module library and Email Forensics preview.

• Forms, preference centres, landing pages, microsites and

articles; marketing automation (autoresponders automated series, workflow engine) and consultations for digital democracy; CRM with preferences, groups, filters, accounts, residents and custom fields.

• Deliverability tooling with official gov.uk / nhs.uk / police.uk

sending domains, DNS/authentications management and 24/7/365 monitoring; real-time analytics and custom reporting; REST API (Open API/Swagger) and standard intergrations (Microsoft 365, Zapier, LocalGovDrupal).

Optional e-shot modules and services: Events module; additional domains; additional accounts (shared or separate contacts); SMS and WhatsApp volume; and professional services (platform/account setup, template design, preference centres, custom reports, managed GovDelivery/Mailchimp migration, bespoke development, consultancy, project management and bespoke training) - priced in schedule 2 and the SFIA rate card.