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Digital Marketing Services – Paid Social Media Advertising

Northern Trains Limited

Awarded
services

This tender has closed

The submission deadline for this contract has passed. There may be more active services tenders from Northern Trains Limited, and hundreds more across the UK public sector.

Key details

Contracting authority
Region
York
Delivery: United Kingdom
Contract value
£1,200,000ex VAT
Submissions closed
24 April 2023
Published
21 March 2023

Procurement

Submission method
Electronic Submission
Procedure type
Negotiated procedure with prior call for competition
CPV classifications
  • 79342000 Marketing services

What happened

Northern Trains Limited awarded this contract to CreativeRace Ltd on 4 Sept 2023.

Description

Northern Trains Limited (Northern) are looking for an Agency partner to provide Paid Social Media Advertising services to raise awareness of Northern and drive traffic to the Northern website: https://www. northernrailway. co.

uk/ and the Northern app. Northern are a rail company who encourage Leisure and Commuter customers to "Go Do Their Thing" across the North of England. In a typical year, Northern operates a mix of brand-led, seasonal, and tactical campaigns, utilising the sophisticated pricing, targeting and customer persona data at its disposal.

Northern is the largest rail company in the North of England, carrying 1 million passengers daily to over 540 destinations. With a fleet of new and refurbished trains, a pipeline of innovations across the entire customer journey and recent gains in brand measures, Northern has fertile ground for growth and a compelling story to tell. We strive to be outstanding in everything we do.

Full description

Northern Trains Limited (Northern) are looking for an Agency partner to provide Paid Social Media Advertising services to raise awareness of Northern and drive traffic to the Northern website: https://www.northernrailway.co.uk/ and the Northern app.Northern are a rail company who encourage Leisure and Commuter customers to "Go Do Their Thing" across the North of England.In a typical year, Northern operates a mix of brand-led, seasonal, and tactical campaigns, utilising the sophisticated pricing, targeting and customer persona data at its disposal.Northern is the largest rail company in the North of England, carrying 1 million passengers daily to over 540 destinations. With a fleet of new and refurbished trains, a pipeline of innovations across the entire customer journey and recent gains in brand measures, Northern has fertile ground for growth and a compelling story to tell.We strive to be outstanding in everything we do. We want to work with people who are committed to delivering the highest possible level of performance in everything that they do. We want to work with a partner who is open to ideas, to collaboration, to challenges and to new ways of thinking. In addition to asking all those things of us.

Awarded supplier

Supplier
CreativeRace Ltd
Award date
4 September 2023

Contact

Address
George Stephenson House, Toft Green, York, YO1 6JT
Contact name
Steve Bolton

Identifiers

Buyer reference
NTL/PT/0053
Notice ID
008220-2023
OCID
ocds-h6vhtk-03b4d9

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External ID: fts-ocds-h6vhtk-03b4d9 • Added 20 August 2026