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CRM partner agency tender
South Western Railway Limited
Live
Confirmed tender
services
SME-friendly
VCSE-friendly
Viewed 6 times on TenderSignal
Key details
Contracting authority
South Western Railway Limited
Public undertaking
Region
London
Delivery: North East England, United Kingdom
Contract value
£1,378,656ex VAT
£1,654,387 inc VAT
Deadline
15 December 2026
Enquiry deadline
25 September 2026(questions / clarifications)
Award decision
17 March 2027(estimated)
Published
22 September 2026
Procurement
Contract period
1 April 2027 - 31 March 2029
2 years
Possible extension to 31 March 2031 · 3 years, 11 months in total
Extension terms: 1+1 allowable extension
Procedure type
Competitive flexible procedure
CPV classifications
- 79342000 Marketing services
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Description
SWR seeks to appoint a specialist CRM partner agency to operate as an extended team to support us in our customer marketing and leveraging the value of that in multi-channel and media activation. The focus will be on adding strategic input, journey mapping & improvement, analysis and as necessary, activation to turbo-charge our customer marketing efforts for CRM and utilisation of relevant audiences in paid media.
Contact
Address
South Bank Central 4th Floor, 30 Stamford Street, London, SE1 9LQ
Contact name
Ekaterina Vedeneva
Email
Identifiers
Buyer reference
FX4534 - CRM partner agency tender
Notice ID
089497-2026
OCID
ocds-h6vhtk-06e13d
Companies House
PPON
PQHL-7495-VCQT
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