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UEFA EURO 2028 Tournament Impact Evaluation​

The United Kingdom Sports Council

Awarded
services

This tender has closed

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Key details

Contracting authority
The United Kingdom Sports Council
Public authority - central government
Region
LONDON
Delivery: United Kingdom, United Kingdom
Contract value
£1,875,000ex VAT
Submissions closed
Not stated by buyer
Published
27 August 2026

Procurement

Contract period
17 July 2026 - 31 October 2030
4 years
Possible extension to 31 October 2031 · 5 years, 3 months in total
Extension terms: ​​Possibility of extending evaluation programme to evaluate longer-term legacy outcomes (post 2030)​
Procedure type
Competitive flexible procedure
CPV classifications
  • 73110000 Research services
  • 73200000 Research and development consultancy services
  • 79311100 Survey design services
  • 79311200 Survey conduction services
  • 79311300 Survey analysis services
  • 79311400 Economic research services
  • 79311410 Economic impact assessment
  • 92600000 Sporting services

What happened

The United Kingdom Sports Council awarded this contract to GRANT THORNTON UK ADVISORY & TAX LLP worth £1,875,000 on 17 Jul 2026. The contract runs until 31 Oct 2030.

Description

In October 2023, the UK and Ireland successfully secured the rights to host UEFA EURO 2028. The tournament will take place in England, Scotland, Wales and Republic of Ireland over 31 days in June and July, and will attract the attention of the sporting and major event communities, the media, and the public at large across the UK & Ireland, Europe and the World. A projected 1 million international visitors will visit the UK & Ireland during the tournament. Delivery Partners are committed to evaluating the impacts of the tournament to evidence the value of their investment and the benefits which will accrue throughout the tournament hosting period.

​Delivery Partners are now seeking to appoint a supplier who will be responsible for evaluating the benefits and impacts of the tournament from 2026-2030. The Successful Tenderer will have the capability to effectively deliver on a diverse range of multi-disciplinary analysis requirements across both the UK and Ireland as part of a single, cross-nation, multi-jurisdictional evaluation of the benefits and impacts of the tournament. There will be 6 key outputs from the work:

​1) An Evaluation Plan

​2) An assessment of the viability of extending the Evaluation Programme to 2033

​3) A pre-tournament report

​4) A post-tournament flash report

​5) A post-tournament full report

​6) A post-tournament legacy report​

Awarded supplier

Supplier
GRANT THORNTON UK ADVISORY & TAX LLP
Companies House: OC454533
Award value
£1,875,000
Award date
17 July 2026

Contact

Address
10 South Colonnade, London, E14 4PU

Identifiers

Notice ID
081764-2026
OCID
ocds-h6vhtk-05e4d7
Companies House
PPON
PDHV-6143-RRMX

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External ID: fts-ocds-h6vhtk-05e4d7 • Added 5 June 2026