GLOBAL TRAVEL INSIGHTS
Tourism Ireland CLG
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Key details
Procurement
- 73000000 Research and development services and related consultancy services
- 73110000 Research services
- 73210000 Research consultancy services
- 79300000 Market and economic research; polling and statistics
- 79310000 Market research services
What happened
Tourism Ireland CLG awarded this contract to RED C Research and Marketing Ltd worth €1,500,000 on 23 Oct 2024. The contract runs until 23 Oct 2027.
Description
This project will engage a provider of research services to work with Tourism Ireland in conducting sentiment tracking amongst Tourism Ireland’s primary targets in its main markets in the next 3 years (2024-2026). This will involve updating and measuring the success of the island of Ireland’s impressions and reviewing the cut through of the advertising in the international marketplace. It may also include advertising research as required and relevant to the needs of the organisation. The Contract term will be for three [3] years subject to annual performance review, budget and other factors, with the option to extend annually, at Tourism Ireland's discretion, for up to a further two years should needs dictate. PLEASE REFER TO THE RFT DOCUMENTATION AVAILABLE FOR DOWNLOADING FOR FURTHER INFORMATION ON THE SERVICE REQUIREMENTS
Awarded supplier
Contact
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View all →External ID: ie-2867402 • Added 18 April 2026